Position Description – Non-Alcohol Specialist

Reports to: Managing Director of NA

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JOB SUMMARY

The Non- Alcohol Specialist represents and develops the Non- Alcohol and Alternative Beverage portfolio of Gulf Distributing Holdings, LLC in the assigned market areas. The Non- Alcohol Specialist will work collaboratively with the sales teams to develop the distribution, sales volume, brand visibility and quality of our products in a responsible manner.

ESSENTIAL DUTIES AND RESPONSIBITITES

Account & Brand Development

• • Provide the retail account base with the expertise, products and service that further enhances and develops the company portfolio
  • Work closely with the Managing Director to develop good account and brand plans for your assigned account base
  • Utilize all marketing & merchandising tools to promote and enhance the non-alcohol portfolio and the non-alcohol category
  • Provide support of the Monthly Bonus Objective program and other strategic market plans that are targeted at the retail account base

Quality

• • Ensure that GDH achieves the highest standards with Quality
  • Ensure that code date reports are completed monthly
  • Ensure that GDH meets/exceeds draft beer line cleaning standards monthly
  • Ensure that GDH quality training is actively communicated and documented in sales meetings
  • Audit non-alcohol inventories to ensure proper rotation is adhered to in all GDH warehouses

Responsibility

• Support and promote the Responsibility Initiative programs of GDH, LLC and our suppliers

Strategic and Ad Hoc Analysis

• Complete all analytical requests on a timely basis
• Provide assistance to Sales Management on business planning when necessary
• Provide weekly updates on sales volume, distribution and tracking
• Comply with all assignments or requests from the Managing Director
• Present all possible new brands, packages, products and support items to the Managing Director

Training

• Assist the General Sales Manager, Chain Managers, and Sales teams in achieving pertinent non-alcohol goals and objectives.
• Provide a program for on-going non-alcohol training and certification
• Work with all levels and departments of the sales department, to teach and develop our non-alcohol knowledge on a quarterly basis
• Work with key retailers, wait staff, event promoters and planners to teach and develop our non-alcohol portfolio

Job Specifications

• • • Ability to effectively communicate both orally and in writing.
    • Thorough knowledge of the beverage industry and all aspects of the company
    • Must be able to effectively coordinate multiple projects
    • Developed knowledge that will assist with the ability to make good brand market decisions
    • Very organized with strong time management skills
    • Must be able to travel to all areas of assigned account base
    • Create, execute and recap new projects
    • Attend and support special events, promotions and samplings
    • Conduct market rides with suppliers reps, provide recaps for these training sessions
    • Assist in developing and executing rollout of new brands and package extensions
    • Provide direction and presents in daily, weekly and monthly huddles
    • Attend training and continued education classes provided by GDH, LLC and our suppliers
    • Willingly completes other duties as assigned to meet the strategic and operational and financial objectives of GDH.

Learning Organization and Staff Training

1. Actively participates in internal and external training opportunities.
2. Exhibits enthusiasm for learning and personal growth.

Community Partnership

1. Represents GDH Values and follows GDH Values within the community at all times.

Technology

1. Effectively uses office equipment (copiers, fax machines, scanners), a personal computer and Microsoft Office products: Word, Excel, PowerPoint, Outlook, and Explorer.

Efficiently uses operations management software, including VIP.

QUALIFICATIONS

1. Minimum bachelor’s degree in business administration, or 4 years of industry related experience.
2. Knowledge of and demonstrated experience with transportation management software. Prior use of VIP or similar software package.
3. Highly organized, detail oriented.
4. Access to reliable transportation. If driving an automobile while on company business, must possess a valid driver’s license in your state of residence and auto insurance. Must be able to pass a background check, MVR, and drug screen.
5. Demonstrated ability to:

• Work effectively with internal and external individuals, including other professionals in the community.
• Work effectively as a member of the leadership team.
• Effectively communicate to various internal and external audiences in both person and through various electronic media.
• Manage time and work effectively with minimal supervision.
• Effectively manage multiple priorities simultaneously.

WORKING CONDITIONS / PHYSICAL DEMANDS

1. 1. Frequently (50%+ of time) required to walk and talk or hear.
   2. Occasionally required to stand; sit; use hands to finger, handle, or feel object, tools, or controls; and reach with hands and arms.
   3. Frequently (50%+ of time) lift and/or move up to 50 pounds.
   4. Frequently (50%+ of time) Specific vision abilities required by this job include close vision, color vision and depth perception.
   5. Occasionally (less than 25% of time) exposed to moving mechanical equipment and fumes or airborne particles. The noise level in the work environment is usually quiet.
   6. Frequently (more than 50% of time) travel throughout the GDH sites.
   7. Occasional (less than 25% of time) weekend and/or overtime work, primarily at start-up or when taking on new business.